Birštonas Mineraliniai Vandenys invited Karolina Meschino to collaborate on the artworks of a limited edition of Akvilė natural mineral water. Karolina’s personal style inspired one million unique labels that were crafted in partnership with Etiquette, a leading packaging design agency. 

This collaboration marked the first-ever launch of a consumer product with 1 million distinct labels in Lithuania, paving the way for fresh opportunities in design and creative partnerships. 
“At the heart of my brand, I celebrate individuality, emphasizing that each of us is unique in our own way. This philosophy fits perfectly with Akvilė vision. We’ve designed a range of fun, multicolored labels, ensuring everyone can find their favorite. Inspired by my tattoos, the designs reflect my eclectic style,” said Karolina, highlighting the deeply personal nature of this project. 

Reflecting on this remarkable journey, Karolina recalls other significant life moments. Over the course of a year, she embraced motherhood, celebrated her engagement, and started her own fashion business. Because of this, Karolina resonated with Akvilė motto, ‘Water is Us,’ which she sees as a beautiful metaphor for life’s cycle.